XAAMGA Ticket

Online ticketing platform for concerts, festivals, sports and cultural events in Senegal.

XAAMGA Ticket — SiiW Agency project in Dakar

The challenge

In Senegal, event ticketing (concerts, festivals, sports, culture) was still too often offline or fragmented: queues, cash payments, lost data, little visibility for organizers. XAAMGA Ticket needed a reliable online platform — mobile-first — to sell, control and track tickets, with journeys that match local habits (WhatsApp, mobile money, social sharing).

The solution

We designed and shipped an event e-commerce ticketing platform: event catalog, clear mobile checkout, local payment options, ticket issuance and control, and an organizer space to track sales. The experience focuses on conversion (event landing, date urgency, social proof) and performance — light images, short journeys — to support Meta / Google campaigns and viral sharing. Stack oriented toward ticketing, event e-commerce and mobile.

Technologies

  • Ticketing
  • E-commerce Events
  • Mobile

Results

  • Mobile purchase journey suited to festivals and concerts in Senegal
  • Technical base ready for paid acquisition and retargeting
  • Organizer tools to track sales and attendance
  • Credible presence to scale event volume
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